5 Great Geeky Gifts for Car Lovers

Share on Facebook6Tweet about this on Twitter1Share on Google+1Pin on Pinterest0Buffer this page

Geeky Gifts for Car-Lovers

Geeks are some of the easiest, yet toughest people to buy gifts for. While we are open about our interests, gift givers often have a hard time finding something we’ll love that we don’t already have.

If the geek in your life also happens to be a car lover, things get a little bit easier. That is, unless they ask you to buy a new car online for them. In that case, you’re not buying for an easy-going car lover and should run for the hills!

Read More…

Why You Need to Listen to The Show Where Dealers Go

Share on Facebook58Tweet about this on Twitter29Share on Google+12Pin on Pinterest0Buffer this page

AutoDealerLiveShow
First off, if you are in the Automotive Industry, you’re awesome!  It doesn’t matter if you work inside a dealership or as a vendor, you are constantly looking to gain insights into what is happening within our industry, as well as on social media and that is why Auto Dealer Live is the “Show Where Dealers Go.”

Read More…

Why Impression Management is Necessary When Using Social Networks

Share on Facebook8Tweet about this on Twitter7Share on Google+8Pin on Pinterest0Buffer this page

Leave a lasting impression brands

It is human nature to want to make a good impression. Whether we know it or not, we tend to influence the perception of others with a goal in mind by using impression management. It is often seen in different forms, such as, the way we dress for a job interview, the type of cars we drive, and technology we embrace.

We create an image of ourselves in order to claim personal identity and how we present ourselves is reflective of that image. It is who we are as humans to do this process, consciously or unconsciously. But what about your brand? Do you use impression management for your organization, as well? Of course you do. We are all well aware of the importance of brand management and how it can affect the decisions of consumers if the implementation is properly done or not. In reality, we often use impression management for organizations and tie it into brand management.

Read More…

Your Social Content Should Cause an Audience Reaction to Take Action

Share on Facebook17Tweet about this on Twitter4Share on Google+5Pin on Pinterest1Buffer this page

Social Media Content Creates Actions

We all love sharing and discovering social content that peeks our interests to our social networks. As we scroll through the Facebook and Twitter newsfeeds, several times a day, our main objective is to uncover something that makes us take action. Whether we “like” it, retweet it, or comment on it, we are always looking for content, if we know it or not, which will make us react.

Read More…

The Big Difference between Scheduled Vs. Automated Content

Share on Facebook0Tweet about this on Twitter3Share on Google+0Pin on Pinterest0Buffer this page

 

Scheduled Vs. Automated Content Online

There is a massive difference between scheduled vs. automated content that is often overlooked due to both being time savers, but in not knowing the difference, could be hurting your dealership.

Scheduling content allows you to be in control of what content you post to your various social networks, whereas, automation of content, takes out the most important factor of building your dealership’s presence online, the human element.

Read More…