Many businesses may still not know why they should incorporate Twitter into their marketing strategies, but the site, “Twitter For Business” helps in answering this question. The next question may be, what are the ways businesses can use Twitter so that it adds value to the company? Not only can Twitter be used to spread the word about your brand; it can also help in managing your online reputation. However, there are several steps needed to be carried out, before you do your first tweet. Let’s begin there…
Twitter is known to be one of the more popular social media sites. A place to network with others, connect with people of similar interests, and to share information using only 140 characters or less. However, there is another way in which Twitter can be used that many businesses are not capitalizing on as of yet, which is, boosting collaboration in the workplace. Some companies still feel uncomfortable with using social media as a marketing tool, so it’s understandable why using Twitter as a way to build collaboration, hasn’t been acted upon. Another reason could be that most just don’t know where to start. Here are some easy ways to use Twitter to boost collaboration in the workplace.
Canadian shoppers are always looking for the latest, greatest deals on products they wish to purchase. It hasn’t always been easy though, trying to find relevant coupons and then remembering to use them before their expiration dates. That is, if we remember to use them at all. This process has sucked the fun right out of shopping, however, shoppers love the thought of saving money, so coupons it is… or is it? What if there was a way to find the greatest deals based on your location and it was fun because social media was factored into the process?
There has been an on-going debate within the social media world on which of these sites are better to use, Facebook or Twitter? With more and more businesses incorporating social media into their marketing strategies, it is interesting to know which one can be more beneficial in reaching customers. After all, the goal is to build trust and create loyalty between the business and it’s consumers with the hopes of making sales along the way. However, if the social media site being used by a company is not getting such results, then this data from SocialTwist may have your business switching social media sites.