Using social media to market and promote a business is always a work in progress, for the job of engaging and sharing content with potential customers, is never done. Companies who incorporate Facebook, Twitter, and other social networking sites, may feel the need to push their products and brand; while others, may visit these sites very little or not at all. Although investing time on social sites is easy and free to do, many businesses have yet to fully understand social media because most are unsure of how to use them. However, businesses are increasingly becoming more involved on social sites, thus, it is very important to know how to use social networks, the right way, in order to get the most for your business.
Most blog or website owners have at least one “Tweet Button“, if not more, located on their site. This social button, encourages readers to share content through re-tweeting site pages or posts, to hopefully attract new blog readers and website visitors. However, up until this point, that is all a person could do with this social tool, that is until today.
Many businesses may still not know why they should incorporate Twitter into their marketing strategies, but the site, “Twitter For Business” helps in answering this question. The next question may be, what are the ways businesses can use Twitter so that it adds value to the company? Not only can Twitter be used to spread the word about your brand; it can also help in managing your online reputation. However, there are several steps needed to be carried out, before you do your first tweet. Let’s begin there…
Facebook profile pictures are constantly being taken, edited, re-sized, and updated. There are a few Facebook friends who are constantly changing their profile pictures and after awhile, it is over-looked in the “News Feed,” but maybe profile pictures are a thing of the past?
Well, hold onto your seats because profile pictures can now be videos. Say good-bye to those boring and sometimes irritating pictures and hello to a whole new moving and talking video for your profile.