Sharing our emotions, experiences, and actions on Facebook is not a new concept for most of us have found shortcuts that allow us to use emoticons and symbols to express how we are feeling with our Facebook friends. However, Facebook has recently rolled out to some of its users a new feature that lets us tell our friends the type of mood we are in and our current actions much faster and quicker than ever before.
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There’s been some chatter on the internet lately and in articles I have seen appear in my Facebook news feed and in my Twitter stream, suggesting that Facebook “likes” and “comments” don’t matter and only the “shares” of content from your page or profile by another user does. Since I use social media on a daily basis for work and for personal use, the mere thought of this has brought me to a place of disagreement. Although I agree Facebook “shares” are important and should be a goal that everyone strives for, they do not lessen the importance of a “like” or “comment” received on this popular social site.
Read the rest of Why Facebook Likes and Comments DO Matter
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The whole point of posting a status update to Facebook, no matter what the post is about, is to have it be seen by other Facebook users and to have them engage with you because of it. Whether you are sharing what you ate for breakfast or a blog article you have read, the goal is to have your posts show up in other people’s newsfeeds. The most effective way to make your status update get the views and interactions you want, is to attach a photo to the posts you are sharing.
Read the rest of The Importance of Adding a Photo to a Facebook Post
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Facebook has been an effective place for many businesses that use the popular social networking site as a part of their online marketing efforts. Companies have flocked to Facebook for the purpose of increasing their online engagement, to enhance brand awareness, build connections, generate leads, and to market products to a substantial audience. Overtime, many businesses have seen success come from marketing with Facebook and feel that the site is helpful in reaching potential customers, which makes the recent announcement by Facebook, about a new search tool called Facebook Graph Search, even more exciting to those in the marketing world.
Read the rest of How Facebook Graph Search Will Change the Way We Market and Discover Products Online
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Why Facebook Likes and Comments DO Matter
by Amanda Ryan on February 19, 2013 · 0 comments
There’s been some chatter on the internet lately and in articles I have seen appear in my Facebook news feed and in my Twitter stream, suggesting that Facebook “likes” and “comments” don’t matter and only the “shares” of content from your page or profile by another user does. Since I use social media on a daily basis for work and for personal use, the mere thought of this has brought me to a place of disagreement. Although I agree Facebook “shares” are important and should be a goal that everyone strives for, they do not lessen the importance of a “like” or “comment” received on this popular social site.
Read the rest of Why Facebook Likes and Comments DO Matter
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