Social Tools

The Big Difference between Scheduled Vs. Automated Content

 

Scheduled Vs. Automated Content Online

There is a massive difference between scheduled vs. automated content that is often overlooked due to both being time savers, but in not knowing the difference, could be hurting your dealership.

Scheduling content allows you to be in control of what content you post to your various social networks, whereas, automation of content, takes out the most important factor of building your dealership’s presence online, the human element.

Read More…

Five Things You Didn’t Know You Could Do With Your Facebook Page

 Facebook page tips and tricks

A Facebook page is where your community gathers to discuss about like-minded content, such as automobiles or your local area. If you own a dealership, you need a Facebook page. However, having a Facebook page is not enough; you must update it often and learn how to use it to not only save time, but to get the best results.

Here are five things you might not know that you can do with your Facebook page that can help improve your page and save you time.

Read More…

Klout Becomes More than a Score with Klout Experts

New Klout Experts Feature

Online influence is gained by the impact we have on others, the connections we’ve made, the knowledge we have about particular topics, and how we share it. Klout, which measures our online influence using multiple pieces of data from several social networks and from places like Bing and Wikipedia, has become a source many individuals rely on when looking for online influencers to connect with on their social networks.

Klout provides a score between 1-100 that enables people to easily see who has been determined as an influencer and follow them online. Users of Klout can give +K’s to other users in topics they feel they have expertise in; however, Klout has added a new feature that now takes this to another level.

Read More…

Ensure Your Business is having the Right Conversations with the Right People Using Little Bird

LittleBird_A_Powerful_New_Engine

What is important to your business when using social networks? Is a question many companies should be asking every time they log onto their social sites, such as Facebook or Twitter. Understanding what the purpose is for using these sites is vital in knowing the types of content your business will produce and share on them, as well as, what your company hopes to gain from using them.

For most businesses, the answer would be to connect, engage, and build reciprocal relationships with the right people, but finding the right people for your business is not always easy and usually takes a lot of time and effort to accomplish. Many companies have begun using sites that measure social influence, such as, Klout and Kred to discover their best customers and brand evangelists; however, besides a Klout or Kred score there isn’t much else to go on.

Read More…

A Thorough Breakdown of the New Emotions Facebook Feature

Facebook_Emotions_8

Sharing our emotions, experiences, and actions on Facebook is not a new concept for most of us have found shortcuts that allow us to use emoticons and symbols to express how we are feeling with our Facebook friends. However, Facebook has recently rolled out to some of its users a new feature that lets us tell our friends the type of mood we are in and our current actions much faster and quicker than ever before.

Read More…

Microsoft Targets Generation Y Using 90′s Nostalgia in Latest Internet Explorer Ad (Video)

New Internet Explorer 10 Ad

In the 1990s, many of us were introduced to the web browser Internet Explorer or IE for the first time, which is a part of the Microsoft Windows line of operating systems. A lot of us have used this browser to access the World Wide Web at some point or another, but as time moved on, so have we.

Read More…