The well-known influence-measuring site, Klout, has had its fair share of controversy by online users. Some people feel it is useful, while others feel it to be useless, and there really is no in between. However, Klout’s recent Perk may give you a new perspective and change your mind about using Klout.
It is important to start-off by saying, managing your Online Reviews is necessary. You have probably heard this statement repeatedly, but it is now time to put it into action for ignoring them, could be costing your dealership.
Your dealership has built an online community through using various social sites. You post status updates, read comments and respond. In doing this, it has helped to build your dealership’s reputation, but this is only a part of how to manage it.
Online influence is gained by the impact we have on others, the connections we’ve made, the knowledge we have about particular topics, and how we share it. Klout, which measures our online influence using multiple pieces of data from several social networks and from places like Bing and Wikipedia, has become a source many individuals rely on when looking for online influencers to connect with on their social networks.
Klout provides a score between 1-100 that enables people to easily see who has been determined as an influencer and follow them online. Users of Klout can give +K’s to other users in topics they feel they have expertise in; however, Klout has added a new feature that now takes this to another level.
What is important to your business when using social networks? Is a question many companies should be asking every time they log onto their social sites, such as Facebook or Twitter. Understanding what the purpose is for using these sites is vital in knowing the types of content your business will produce and share on them, as well as, what your company hopes to gain from using them.
For most businesses, the answer would be to connect, engage, and build reciprocal relationships with the right people, but finding the right people for your business is not always easy and usually takes a lot of time and effort to accomplish. Many companies have begun using sites that measure social influence, such as, Klout and Kred to discover their best customers and brand evangelists; however, besides a Klout or Kred score there isn’t much else to go on.
Our college years are filled with sleepless nights, tons of homework, enormous amounts of ramen noodles and endless bowls of Kraft dinner. Our heads are overloaded with heaps of information and our fingers, sore, from infinite typing. Days seem to blend together and years go by extremely quick as we strive to achieve our goal of graduating.
Nonetheless, life as a college student is not just endless amounts of papers and assignments, although there are plenty of those, there are also parties to attend and friends to connect with. It is a constant balancing act between work and play.